Dos and Don'ts of Using WhatsApp Broadcast
WhatsApp broadcast is a great way to communicate with customers and prospects.
But it can also create a strain if not properly managed.
Let’s look at some Dos & Don’ts when using WhatsApp broadcast to engage with customers:
DOs:
Segment your contacts based on interests and buying behaviour.
Personalize your messages to make them relevant and engaging.
Use clear and concise language to convey your message.
Include a clear call-to-action in your messages.
Provide value by offering exclusive deals and promotions.
DON'Ts:
Don’t send too many messages in a short period of time.
Donn’t spam customers with irrelevant or generic messages.
Don’t add customers to your broadcast list without obtaining consent.
Don’t ignore customer inquiries or feedback
Don’t use WhatsApp broadcast as a substitute for one-on-one communication with your customers.
Happy broadcasting!
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Do have a beautiful weekend!
Chisom.
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